The campaign has been launched with partnership of social media users from Yemen, Lebanon, Iraq, Tunisia, Palestine and Egypt in condemnation of the Saudi-US-led coalition against Yemen.
A number of Saudi-made products are actually American goods just manufactured on Saudi soil.
The starters of the campaign are due to stage a twitterstorm tomorrow night to boycott the Saudi products.
Saudi Arabia has been striking Yemen since March 2015 to restore power to fugitive president Mansour Hadi, a close ally of Riyadh. The Saudi-led aggression has so far killed more than 20,000 Yemenis, including hundreds of women and children. Despite Riyadh's claims that it is bombing the positions of the Ansarullah fighters, Saudi bombers are flattening residential areas and civilian infrastructures.
Yemen is the world’s largest humanitarian crisis with more than 22 million people in need and is seeing a spike in needs, fueled by ongoing conflict, a collapsing economy and diminished social services and livelihoods. The blockade on Yemen has smothered humanitarian deliveries of food and medicine to the import-dependent state.
The UN has repeatedly criticized the Saudi-UAE-led military coalition's bombing campaign and placed it on a blacklist of child rights violators last year.
A UN panel has also compiled a detailed report of civilian casualties caused by the Saudi military and its allies during their war against Yemen, saying the Riyadh-led coalition has used precision-guided munitions in its raids on civilian targets.